The Confident Mind
Children today face pressures unlike any generation before—academic stress, social media influence, and emotional challenges
that affect self-esteem, identity, and overall well-being. We support programmes like "The Confident Mind" to equip children with
the mind coaching tools that help manage these challenges and thrive both personally and academically.

Our Mission
To nurture the development of resilient, self-aware, and confident children through coaching programmes that extend beyond academic learning. These programmes focus on building emotional intelligence, self-regulation, and positive social skills.
All the programmes are future-focused, practical, and entirely non-clinical — designed for everyday growth, not therapy.
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Our Approach
AFF has developed four age-specific modules designed to grow with your child:
"Happy Minds" (5–7), "Brave Minds" (7–10), "Strong Minds" (10–13) and "Confident Minds" (13–16).
All current AFF programmes are delivered through a variety of coaching options, workshops, short-sessions and projects tailored to support each child’s individual needs.
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For the Schools
We collaborate with primary and secondary schools to deliver coaching programmes not only to students, but also to teachers and school staff. When teachers understand CMCP principles and strengthen their own mindset literacy, it positively transforms the entire school environment.​
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Because educators’ emotional literacy matters too.
For the Parents
Children thrive when the adults around them feel empowered, informed, and supported. That’s why we complement "The Confident Mind" coaching programmes with workshops for both teachers and parents so you can build practical mindset skills in non-therapeutic, coaching-focused way.
Our aim is to help you understand your child’s mindset world, respond confidently to challenges, and build a strong, healthy relationship at home







